To make sure your site isn’t just another real estate website online but also a unique marketing tool to bring qualified leads in? Whatever answer you come up with must be unique as your visitor only takes 0.5 seconds in forming their opinion. This means they are very vulnerable to be influenced by other sites, which can happen on social networks or on real estate websites. And this can affect your website’s search engine ranking.
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To avoid these problems consider hiring a real estate marketing agency. These agencies understand how crucial search engine optimization is to your site’s survival. They have teams of professionals who specialize in the art and science of search engine optimization and know how to create a dynamic design so your web pages will appear at the top of the list on search results. The best part about using a real estate marketing agency is they already have experience of working with SEO agencies. Plus they already have a good understanding of what your competitors are doing to stay on the first page of search results. So their first priority will always be to get you ranked on the first page of Google and Bing.
But don’t think having a marketing service behind you makes you stop being creative. You need to continue doing what you enjoy the most. A great example of this is to include blog posts, press releases and photos on your web site. This will not only provide valuable back links to your site but will also help you communicate better with your customers. Another thing is when you have a blog on your real estate website, it can help increase your conversion rate. For instance if someone visits your blog, visits the contact us page and wants to schedule a free consultation, they might end up contacting you instead of finding another broker.